Heartland Optical

My wife and I are thankful to be told of Heartland Optical. We moved to Lincoln a few years ago and had our eyes tested in a few places, but were never very happy. But thanks to a friend we were told of Heartland Optical. We will never change opticians again because they are great! Every eye test and the new lens were PERFECT ! The personnel at the desk are exceptionally friendly and Dr Gibson is the best at giving tests. The personnel who adjusted and fitted our glasses are fantastic ! Thank you for such wonderful care.
5 7 years ago (31-03-2018)

Great selection of frames, and they went so far as to re-make my lenses when the bifocal turned out to be not quite right. VERY pleased with their fair and friendly customer service!
5 7 years ago (05-06-2018)

I was prescribed "training glasses" today and the Dr. recommended I go to Heartland Optical to fill my prescription because they are reasonably priced, have a lot of frames to choose from - and most importantly because they fine-tune their lenses to match the prescription with a high level of accuracy. I was happy with their huge selection of over 1500 frames to choose from. Deb helped me choose a pair of lenses in under 10 minutes, and just 2 hours later I received a call to say my glasses were ready to pick up. They knew I was traveling from out of town for therapy in Lincoln and that it would really be helpful for me to use the glasses while I'm in town -- and they worked hard to make it happen. This will make a significant difference in how effective therapy is this week, so I'm very happy with Heartland Optical. Thank you!
5 8 years ago (13-11-2017)

The people at Heartland Optical are simply amazing. I went in with a pair of broken glasses and my experience was amazing. I had not purchased my glasses there and I was only there seeking advice and a quick repair. As a graduate student, I have limited funds and no vision insurance, but Lori at Heartland sat down and discussed my options with me. Not only was there no pressure to purchase or spend any money, she offered to help me remedy my issue right on the spot-- no cost. I came away with a very clear opinion that Heartland Optical values people and the community more than up-selling or making a few bucks. The compassion I received was amazing and I cannot speak highly enough about my experience here. Thank you Heartland Optical!
5 8 years ago (05-12-2017)

Excellent Customer Service every time I go in to have my glasses adjusted, quick, easy and friendly!
5 7 years ago (30-05-2018)