"Old fashioned, down-to-Earth German baking and cooking"
"Our baked goods may resemble the flavors of a traditional European deli, but it’s our old-fashioned customer service that will really bring you back to the warm German bakeries of decades past. There's nothing like the wafting smell of fresh bread to give the feeling of home, of food made with love. And just like when you were a kid, you can enjoy carbs guilt-free with our simple, organic ingredients that take bread back to its basics. Everything you need for a delicious meal, we carry at our bakery, deli, and grocery -- we’re your one-stop for an authentic taste of Germany right here in Atlanta."