Creatividy is a graphic design + clothing project by @scottyoshimoto. Available online Creatividy.com & ETSY. Collab/Customs > [email protected]
Creatividy is a lifestyle brand inspired by the creative and sense of identity. Best known for our character design, Creatividy started in 2012 as a personal creative design project and has grown since - taking personal art & design and fusing it with everyday wear, allowing others to share and represent that same bond. Us as people tend to draw inspiration from those we look up to: our favorite athletes, celebrities, and pop culture icons, to name a few. Not only do they inspire us, they tend to shape our personal identities as well. What we want to do with our own lives, how we want to dress, who we want to become... That's what Creatividy is about, representing who inspires you.
I first began designing these characters, not to put on clothing, but simply for fun. I am a huge sports fan, basketball in particular, and I love meeting the players and getting their autographs. Rather than having them sign the traditional ball or jersey, I wanted them to sign things that have a much more personal meaning to me, and that's how I came about designing these characters. I would design the character, print it out, have them sign it when I meet them, frame it, and proudly display it on my wall - way better (to me) than displaying a signed basketball or jersey that you could just buy off of ebay. I would even give them a copy of the design too. Soon, friends and family were saying if only it were on a shirt, they'd totally rock it. I heard them loud and clear, and now, I share my collection with you. While I have many designs, only the most requested and more popular designs actually make it onto a shirt.
