EVarize is now open by appt only, please email [email protected]
Erica Varize is owner and designer of independent clothing line "EVarize", based in Berkeley, CA. She has spent the past 12 years developing and transforming her business from a small boutique storefront in Berkeley, CA to an expansion into retail fashion boutiques across the country, from San Francisco to Chicago, landing a spot at the Bellagio in Vegas, and now appearing online at Etsy and Big Cartel.
Erica's work intertwines ideas of urban chic with retro bohemian styles, creating bold expressions of the designer's authenticity and sophistication. She is favored for her use of high-quallity domestic jersey knits, as well as exquisite traditional "Ankara" African wax cotton, which she hand picks and purchases from women in Uganda.
EVarize clothing is designed to be versatile and wearable, able to be dressed down as sexy casual or refined enough to be a conversation piece at an elegant event. Erica's designs are made for all body types, forgiving in the right places and accentuating a woman's better features. Regardless of the occasion, a woman donning EVarize can walk in confidence, knowing the garment she's chosen will be flattering, making her embrace her feminine beauty.
Womens clothing, Cut & Sew appointments and wholesale realtionships
