A Digital Studio founded within The Agency at UF
nexGEN is the digital studio within The Agency at UF, an advertising and PR firm founded at the University of Florida’s College of Journalism and Communications. The nexGEN team — made up of developers, designers, and digital strategists — creates out-of-the-box work for real-world clients. NexGEN specializes in web and mobile app development, digital marketing, graphic design, and UX/UI design.
Led by professionals, staffed by students and inspired by faculty, The Agency is a team of seasoned professionals and hand-selected twenty-somethings with a passion for ideas that resonate with millennials. Built on a foundation of research, The Agency develops inspired and informed campaigns to build brand loyalty among this important segment of the population that will spend $10 trillion in their lifetimes.
