Specializing in custom jewelry design since 1952.
Swiss American Jewelers was established in 1960 and quickly became known as the King of Diamonds. Over the years we have proudly served the community giving the highest quality service from generation to generation. Our founder Abe Perlmutter also known as “Honest Abe “always had the idea that the key to success is performance with commitment, coupled with honesty, integrity, and business ethics that build a strong and lasting relationship. Our company offers a verity of sales in various categories such as diamonds, gold jewelry, custom jewelry and watches. We also offer battery change and any repairs needed to any piece of jewelry. Our amazing sales team and credit staff are dedicated to providing exceptional service. With our in store financing and simplified credit options we will make your jewelry purchase an enjoyable experience.