United Liquors is a Massachusetts-based distributor of beverage alcohol representing the industry's leading spirits brands and a diverse wine portfolio through four unique selling divisions: Century, Connoisseur, United and Excel.
United Liquors is a Massachusetts-based distributor of beverage alcohol, focusing on wine and spirits. Originally founded by Ray Tye, United Liquors was acquired by Martignetti Companies in 2006. It is comprised of four divisions, each with a specific supplier and customer focus. The United Division represents a diverse portfolio of spirits, popular wine brands and specialty beers to primarily off-premise customers. The Century Division represents the luxury spirits portfolios of Diageo and Moet Hennessey USA to selected off-premise accounts. The Connoisseur Division is entirely wine-focused, selling an international portfolio of boutique fine wines and popular mainstream brands to on and off-premise. The Excel Division is on-premise only, selling the combined portfolios of United Liquor selling divisions.