Drury University offers advanced graduate education by employing best practices, texts, and research compiled in new media communications.
The #DrurySMS experience equips attendees with specific, in-depth knowledge about the most used forms of social media, a review of the latest tools, as well as a strategy for keeping up with this ever-evolving phenomenon. Students who successfully complete Drury’s social media graduate course will receive 3 hours of graduate credit that is transferable to accredited universities accepting social media courses within their degree offerings.
We begin our SMC with a boot camp in several practical and well-used social media such as blogs, microblogs, networks, bookmarking, wikis and Web 3.0 content. Seated weekends will include full days in media usage, integration, and research, traditional and contemporary marketing campaigns with social media, cultural assessments of social media, and a review of the information architecture of various social media technologies. Attendees will gain knowledge in the unique environment of the social media realm including mashups, apps, games, viral behavior, podcasting, vlogging, streaming video sharing, variations on social bookmarking, cross pinging, SEO and page rank, social optimizing, and more.
For more information contact Dr. Curt Gilstrap, program director, at [email protected] or 417.873.4068.
You may also secure your seat in this limited course by contacting Kerry Elam in our Graduate Office: 417.873.7530.
Curt Gilstrap, Ph.D.
Director, Social Media Certificate
Director, Graduate Program in Communication
Assistant Professor of Communication
Drury University
